The Top Home Page Features Every Surface Designer Needs
Hey, hey! Your website’s home page is more than just a welcome mat—it’s where your creative journey begins and your audience gets their first glimpse of you. If you're just starting out, no worries! Here are five essentials to help you design a home page that feels professional, polished, and uniquely yours—no reviews or magazine features required.
1. A Clear and Confident Headline
Your headline is your “hello!” It doesn’t need to be fancy; just make sure it reflects what you’re all about. Something like, “Pattern Design Inspired by Everyday Magic” or “Bright, Bold Prints for Creative Brands.”
2. Your Work Front and Center
Show off your favorite designs! Even if it’s a small selection, high-quality images of your patterns or mockups of your work on products will let visitors see your style and potential.
3. Easy Navigation for the Win
Keep your menu simple and clear—think Portfolio, About, and Contact. It’s okay if your site doesn’t have a lot of pages yet; starting with the basics helps visitors focus on what matters most—your art.
4. Calls-to-Action That Guide Next Steps
Invite visitors to connect with you. Whether it’s “Let’s Collaborate” or “See My Portfolio,” use friendly, encouraging CTAs to direct people toward working with you or learning more.
5. A Personal Touch
You may not have testimonials (yet), but your story is powerful. Use a section to share a bit about your journey—what inspires your designs or why you started creating patterns. A photo of you in your creative space can make the page feel warm and approachable.
Ready to Make Your Mark?
Your website doesn’t have to feel overwhelming. Start with the essentials and let your creativity shine! Download my Stress-Free Website Checklist made for surface designers just like you, and build a home page you’ll feel proud of.
